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Eagan, MN

Expansion of community-owned women’s soccer club to increase fan engagement and support women in sports.

• Mission: Empowering women in athletics by creating a community-centered soccer club that champions inclusivity, fan engagement, and the growth of women’s sports.  
• Innovation: Offering community ownership, where fans become part-owners of the team, allowing them to directly participate in governance through elected board representatives.  
• Community Impact: Fostering a sense of belonging and local pride, Minnesota Aurora FC brings together diverse communities and supports inclusivity, particularly for women and people of color.  
• Fan Engagement: With over 5,000 average game-day attendees, the club has successfully cultivated a strong and engaged fan base, positioning itself for continued growth and increased community involvement.  
• Growth Potential: As part of the rapidly expanding women’s sports sector, Minnesota Aurora FC is poised to further scale operations, enhance its infrastructure, and expand its influence in the USL W League.

Minnesota Aurora FC, a community-owned women’s soccer team based in Saint Paul, MN, is raising funds to grow its operations and strengthen community ownership. The team aims to expand its impact within the rapidly growing women’s soccer sector by increasing fan engagement and enhancing the club’s infrastructure. With over 3,000 community owners from an initial round of investment, Minnesota Aurora FC provides a unique opportunity for fans to become part-owners, allowing them to participate in the governance of the club through elected board representatives. This initiative supports the vision of creating a thriving, community-centered sports team dedicated to empowering women in athletics.

Minnesota Aurora FC has already seen a strong start, drawing an average attendance of over 5,000 fans and generating significant revenue over its first three seasons. The club’s approach aligns with the rising popularity of women’s sports, aiming to inspire both young athletes and fans by offering a platform that champions inclusivity and community involvement.

Company Info

Minnesota Aurora FC is a community-owned women’s soccer club competing in the USL W League.

Minnesota Aurora FC is a women-led, community-owned pre-professional soccer club that competes in the USL W League. The organization emphasizes community involvement and aims to foster a sense of belonging through soccer. It seeks to bring together individuals from diverse backgrounds, celebrating both the successes and challenges associated with the sport. The club has garnered positive feedback for its game-day experiences and its commitment to supporting local communities, particularly in promoting respect for women and people of color. In addition to its on-field activities, Minnesota Aurora FC is involved in various community initiatives and encourages local ownership, allowing fans to have a stake in the club’s operations. The team has had a successful season, showcasing their talent and dedication to the sport, while also highlighting the importance of community engagement in their mission.