Jiminy’s on SMBX

Raise closed, search for fresh raises on Seedstage

Berkeley, CA

Raising funds to expand sustainable insect-based pet food production.

  • Mission: Jiminy’s aims to disrupt the pet food industry by providing sustainable, insect-protein-based products designed for dogs with sensitive digestion and nutritional needs.  
  • Sustainability Focus: The company uses cricket and black soldier fly proteins to create eco-friendly, gut-friendly pet food, targeting common health issues like allergies, digestive concerns, and skin health.  
  • Product Offering: Jiminy’s offers dog food, treats, and dental chews, focusing on digestibility and high-quality ingredients to meet the growing demand for sustainable pet nutrition.  
  • Market Position: Founded in 2016 and recognized on the Inc. 5000 Fastest-Growing Companies list for three consecutive years, Jiminy’s is scaling its operations to meet increasing demand for eco-friendly and health-conscious pet food.  
  • Investment Opportunity: Jiminy’s is raising funds to expand its production capacity, optimize operations, and grow inventory, allowing the company to capitalize on its unique market position in sustainable pet nutrition.  
  • Impact: By leveraging insect protein, Jiminy’s not only addresses pet health concerns but also reduces the environmental impact of traditional pet food production, making it an appealing choice for conscientious pet owners.

Jiminy’s is raising funds to support its mission of disrupting the pet food industry by producing sustainable, insect-protein-based food for dogs with sensitive digestion and nutritional needs. This capital will primarily be utilized for working capital and inventory expansion, enabling the company to meet growing demand for its eco-friendly and gut-friendly pet products.

Founded in 2016, Jiminy’s operates with a focus on sustainability and innovation, using cricket and black soldier fly proteins to create products that address common pet health issues such as allergies and digestive concerns. By leveraging this funding, Jiminy’s aims to capitalize on its unique position in the market to scale production and optimize operations, further establishing itself as a pioneer in sustainable pet nutrition.

Company Info

Jiminy’s produces sustainable, insect-based pet food and treats focused on improving pet health and reducing environmental impact.

Jiminy’s is a Berkeley, California-based company that aims to revolutionize the pet food industry with sustainable, insect-based protein products. Founded in 2016, the company develops dog food, treats, and dental chews using crickets and black soldier flies, providing an alternative to traditional pet food that addresses issues such as allergies, digestive problems, and skin and coat health. Jiminy’s products cater to pet owners seeking innovative solutions for sensitive pets, combining high-quality, digestible ingredients with a focus on sustainability to meet the growing consumer demand for eco-friendly pet nutrition.

The company operates through both retail accounts and direct-to-consumer channels, showcasing its ability to adapt to market trends. Jiminy’s has been recognized on the Inc. 5000 Fastest-Growing Companies list for three consecutive years and continues to improve its margins by optimizing production and expanding its market presence. With a commitment to environmental responsibility and pet health, Jiminy’s aims to carve a unique niche in the pet food market by offering next-generation products that appeal to conscientious pet owners.

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