View details of this raise on Seedstage

Tysons Corner, VA

Funding hotel redevelopment and new construction projects in high-growth markets.

• Dual project focus: Adaptive reuse of an existing property and development of a new hotel.
• Experienced leadership: Led by experts in hospitality, real estate, and architecture.
• Strong market fundamentals: Projects located in a rapidly growing metro Atlanta area.
• Flexible execution: Contingency to adjust scope if one project does not proceed.
• Equity and debt strategy: Leveraging third-party financing to support project execution.

SHaD Momentum Fund is raising capital to support the acquisition, development, and operation of two hospitality properties in high-growth markets. The first is the adaptive reuse of an existing assisted living facility in Stockbridge, Georgia into a 60-key hotel. This project will involve extensive renovation and conversion efforts to repurpose the structure and capitalize on its strategic location near key amenities and institutions.

The second planned project is ground-up construction of a 90-key Tru by Hilton hotel. The fund intends to use proceeds from this raise to contribute to equity requirements, cover renovation and construction costs, and support related expenses including interest reserves and marketing. If either of the two projects does not proceed, the fund may redirect efforts to a single property or replace it with a similar opportunity. The offering is led by experienced professionals in real estate, architecture, and hospitality with a focus on market fundamentals and strategic growth.

Company Info

SHaD Momentum Fund is a hospitality-focused investment fund backing the development of two hotel projects led by an experienced, women-led team.

The SHaD Momentum Fund is a real estate investment fund focused on hospitality development projects that support women-led initiatives and target high-growth markets. The fund is currently pursuing two deals: the conversion of a 35,000 sq. ft. assisted living facility in Stockbridge, Georgia into a 60-key boutique hotel named The Peridot, and the new construction of a Tru by Hilton hotel in Redlands, California. The Stockbridge project is located in one of metro Atlanta’s fastest-growing counties and is positioned near healthcare, recreation, and transportation infrastructure. The Redlands site is strategically located near logistics centers and major employers, offering high visibility and Hilton-branded amenities.

SHaD Momentum Fund is led by a team of experienced professionals with backgrounds in architecture, construction, hospitality, and real estate development. The team includes founders and partners who have delivered both luxury and community-centered projects across the country. The fund’s mission includes fostering diversity in hotel ownership by creating pathways for women in the hospitality industry. Each investment is structured with detailed development plans, defined timelines, and anticipated multi-year holding periods.