Raise closed, search for fresh raises on Seedstage

Tampa, FL

Expanding a luxury plus-size swimwear brand with a digital-first, experience-driven shopping model.

• Exclusive plus-size focus: Designed specifically for women sizes 12-30, filling a major gap in the swimwear industry.
• Innovative shopping experience: Integrates virtual fitting rooms, live-stream shopping, and experiential pop-ups.
• Sustainability commitment: Uses luxury eco-fabrics like Econyl® regenerated nylon for high-quality, responsible production.
• Industry-leading team: Leadership with 50+ years of experience across fashion, swimwear, and direct-to-consumer brands.
• Market opportunity: Positioned within the fast-growing $4.8B plus-size swimwear segment, leveraging digital disruption to scale.

Sera Swimwear is raising funds to establish itself as a premier luxury swimwear and resort wear brand exclusively catering to plus-size women. Addressing a significant gap in the market, Sera Swimwear combines premium design with innovative construction, offering comfortable yet stylish swimwear that enhances confidence. With a digital-first approach, the company is integrating live-stream shopping, virtual fitting rooms, and experiential retail to transform the shopping experience for plus-size consumers. Sera Swimwear is committed to sustainability, utilizing eco-friendly fabrics and responsible manufacturing processes to align with modern consumer values.

The funds raised will be used to develop the initial product range, expand marketing initiatives, and deepen community engagement. By leveraging digital disruption and an experience-based business model, Sera Swimwear aims to redefine plus-size swimwear shopping while driving long-term brand loyalty. The company’s expert leadership team, with decades of experience in fashion, swimwear, and tech, ensures a strategic and scalable growth trajectory. Through a combination of pop-up retail, direct-to-consumer platforms, and social commerce integrations, Sera Swimwear is poised to capture a substantial share of the growing plus-size swimwear market.

Company Info

Sera Swimwear is a luxury swim and resort wear brand exclusively for plus-size women, combining premium design, innovative fit, and digital shopping experiences.

Sera Swimwear is a luxury swim and resort wear brand exclusively catering to plus-size women, addressing a market underserved by mainstream fashion. The company integrates high-end design, innovative compression construction for enhanced comfort, and a seamless digital shopping experience to revolutionize how plus-size consumers engage with swimwear. Utilizing sustainable materials and advanced manufacturing, Sera Swimwear blends style, functionality, and inclusivity to meet the needs of women sizes 12-30.

By leveraging digital disruption strategies such as live shopping platforms, virtual fitting rooms, and experiential pop-ups, Sera Swimwear is creating a community-driven brand that extends beyond just apparel. The company’s business model emphasizes direct-to-consumer engagement, premium retail partnerships, and community-centered initiatives to build lasting brand loyalty. With an experienced leadership team boasting expertise in swimwear, fashion, and tech, Sera Swimwear is poised to scale within the growing $4.8 billion plus-size swimwear market.