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Los Gatos, CA

Expanding a sustainable toy line designed to foster creative, hands-on learning while reducing plastic waste.

• Award-winning sustainable toys: Recognized by Parents.com, Toy Insider, and Creative Child Magazine.
• Veteran toy industry team: Led by former executives from LEGO, Fisher Price, Mattel, and Spin Master.
• Mission-driven design: Combines hands-on building with imaginative storytelling for purposeful play.
• Retail traction and expansion: Available in 50+ stores and launching nationwide in over 600 bookstore locations.
• Eco-conscious innovation: Made with recyclable PlayperBoard® and printed with safe, non-toxic inks.

Playper is raising funds to expand its line of sustainable, imagination-driven toys made entirely from recyclable materials. The company aims to offer an eco-conscious alternative to traditional plastic toys by combining storytelling, character development, and hands-on assembly in its playsets and card-based products. With growing retail and online distribution—including an upcoming national bookstore launch—Playper’s mission centers around “purposeful play,” encouraging parent-child bonding and educational interaction while minimizing environmental impact.

Founded by a father of four and supported by a team of experienced toy industry veterans, Playper has developed a line of award-winning products crafted from its proprietary PlayperBoard, a durable, 100% recyclable paperboard printed with safe vegetable inks. Capital raised will support production, inventory, and marketing efforts to drive retail presence and grow awareness during key seasonal sales periods. With endorsements from former executives at major brands like Mattel, LEGO, and Fisher Price, Playper is positioned to capitalize on increasing consumer demand for sustainable, educational toys and aims to reduce the millions of pounds of plastic toy waste generated annually.

Company Info

Playper creates sustainable, recyclable children’s toys that promote hands-on learning and reduce plastic waste.

Playper designs and produces environmentally sustainable toys made from recyclable cardstock, offering an alternative to traditional plastic-based play products. Its product lineup includes build-it-yourself playsets and storytelling card sets that focus on creativity and hands-on engagement for children. The toys are designed with PlayperBoard, a durable paper material free from toxins and pollutants, and are printed with soy and vegetable inks. The company emphasizes a mission of “purposeful play,” aiming to support child development and foster bonding moments between children and their caregivers through collaborative building and storytelling activities.

Playper’s team includes toy industry veterans with backgrounds at companies such as LEGO, Fisher Price, Mattel, and Spin Master. The brand has earned industry recognition for its educational and sustainable approach, including STEAM Accreditation and several toy awards. Playper products are available online through platforms like Amazon and Walmart.com, and in over 50 retail locations. A nationwide retail expansion is planned for 2025, including placement in a major bookstore chain. The company’s business model includes both e-commerce and physical retail channels, with future plans focused on scaling distribution and increasing visibility through marketing and strategic partnerships.