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Marina Del Rey, CA

Building a personalized nutrition and wellness platform to support active women’s performance and recovery.

• Female-focused innovation: Built specifically for the needs of active women, addressing a major gap in sports science.
• Data-driven personalization: Combines biomarkers, wearable data, and AI to create individualized nutrition plans.
• Validated market demand: Successful pilots and strong early waitlist growth show clear product-market fit.
• Experienced leadership team: Founders with proven backgrounds in technology, product development, and sports health.
• Strategic community-based growth: Targeting trusted fitness and wellness communities for scalable customer acquisition.

Cadence is raising funds to build and launch its beta platform aimed at providing active women with personalized nutrition and performance insights based on real-time biomarker testing and wearable data. The company plans to use proceeds to fund MVP development, pilot programs, and go-to-market testing in 2025, with the goal of reaching revenue by the end of the summer. Cadence differentiates itself by focusing specifically on the female athlete, using AI-driven recommendations informed by expert sports dietitians and expanding into holistic performance metrics like stress, sleep, and emotional health.

Founded by a team of women with deep expertise in technology, product development, and performance nutrition, Cadence seeks to address the systemic lack of female-specific guidance in sports and fitness. With a strategy that integrates into trusted athletic communities and an advisory board of elite athletes and healthcare professionals, Cadence is poised to serve a growing market of women seeking smarter, more personalized performance solutions. This investment will support the company’s initial launch and broader mission to close the female performance gap through data-driven, accessible wellness solutions.

Company Info

Cadence is a personalized nutrition platform using AI and biomarker data to optimize performance and recovery for active women.

Cadence is a personalized nutrition and wellness platform created specifically for active women, integrating wearable data, biomarker testing, and AI to deliver tailored nutrition plans and performance insights. Focused on supporting women across all life stages—from collegiate athletes to postpartum mothers—Cadence helps users optimize energy, recovery, and long-term health based on real-time feedback and individualized goals.

The platform distinguishes itself from generic fitness apps by providing precision fueling solutions informed by expert dietitians, adapting dynamically to users’ needs, and building a proprietary dataset to advance women’s sports science. Cadence’s go-to-market strategy involves embedding into trusted fitness communities and leveraging partnerships with wellness professionals, with plans to expand into institutional licensing for collegiate and elite teams.