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Birmingham, AL

Expanding operations and improving financial sustainability to support fresh food access and local farmers.

• Community-based sourcing: Works with over 20 local farms to offer fresh, affordable produce.
• Broad customer reach: Serves walk-in customers, families, students, and local chefs.
• Established neighborhood presence: Trusted staple in the Avondale community.
• Operational momentum: Successfully completed a prior investor campaign and growing steadily.
• Mission-driven growth: Focused on improving food access while supporting small farms.

Red Bird Produce is seeking funding to support the continued development of its neighborhood-focused produce market in Birmingham, Alabama. With a strong commitment to food accessibility, Red Bird Produce offers fresh fruits, vegetables, eggs, and coffee sourced from more than 20 local and regional farms. The business has become a trusted resource in the Avondale community, providing competitively priced, high-quality ingredients to individuals, families, and small businesses. By building direct relationships with farmers and prioritizing affordability, Red Bird Produce aims to keep food local and seasonal, creating value for both customers and growers. Its proximity to residential neighborhoods allows it to serve a diverse customer base, including students, seniors, and young families who walk to shop.

The funds raised in this round will be used to strengthen Red Bird Produce’s operations and support future growth. Specifically, capital will be allocated to hiring additional part-time staff, expanding vendor partnerships, and refinancing debt to improve financial sustainability. These investments are designed to solidify the market’s role as a community food hub while enhancing day-to-day efficiencies. With its second funding campaign, Red Bird Produce is focused on scaling its impact while maintaining the personal service and product integrity that have earned customer loyalty. The business also serves restaurants, caterers, and chefs with custom orders, providing an additional growth channel. The goal of this raise is to ensure Red Bird Produce can continue supporting Alabama farmers, delivering fresh food, and strengthening the local food economy in a meaningful and lasting way.

Company Info

Red Bird Produce is a Birmingham-based market offering affordable, locally sourced produce and goods to both consumers and food service providers.

Red Bird Produce operates a neighborhood market in Birmingham, Alabama, offering fresh, locally sourced fruits, vegetables, eggs, and coffee. The business focuses on affordability and community access by sourcing from more than 20 regional farms, allowing it to offer competitive pricing while supporting local agriculture. Its central location in the Avondale neighborhood makes it accessible to a wide demographic including students, families, and retirees.

In addition to retail customers, Red Bird Produce supplies small to midsized catering companies, private chefs, and restaurants with bulk and specialty orders. The company has developed a reputation for quality and personal service since its founding in 2023. The business also plays a broader role in the local food ecosystem, aiming to strengthen ties between producers and consumers while maintaining a small physical footprint.