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Cedar Park, TX

Expanding a neighborhood bagel shop through equipment upgrades and entry into Central Texas farmers markets.

• Locally rooted: Family-owned business serving Cedar Park, Texas, a rapidly growing community.
• Authentic offerings: Handcrafted, in-house-made bagels and deli-style sandwiches.
• Growth strategy: Expansion into high-traffic Central Texas farmers markets to reach more customers.
• Operational upgrades: Funds allocated to equipment, furniture, payroll, and operating costs.
• Community connection: Built on tradition, passion, and a commitment to quality.

The Williamson County Bagel Company is a family-owned bagel shop located in Cedar Park, Texas, one of the fastest-growing communities in the country. Specializing in handcrafted, in-house-made bagels and deli-style sandwiches, the business brings authentic flavor to an area with few local options for quality breakfast fare. Founded by Alexandra and Scott Lawson, who combine a passion for baking with deep culinary roots, the shop aims to be a true neighborhood staple where tradition meets high-quality ingredients. Their offerings reflect both heritage and a commitment to delivering a consistently excellent product to their customers.

Funds from this raise will be used for working capital, including the purchase of equipment, furniture, payroll, and operating expenses. The capital will also support expansion into high-traffic Central Texas farmers markets, an important channel for growing both revenue and brand recognition. By investing in commercial equipment and additional staffing, the company plans to meet rising demand while maintaining its product standards. The strategy leverages the region’s strong farmers market and food truck culture, positioning the business to tap into established networks and increase its customer base with a goal of significantly boosting monthly revenue within the next 12 to 18 months.

Company Info

The Williamson County Bagel Company is a Cedar Park bagel shop offering handcrafted bagels and deli sandwiches, with an expanding presence in Central Texas farmers markets.

The Williamson County Bagel Company is a neighborhood bagel shop located in Cedar Park, Texas, one of the fastest-growing areas in the country. Founded by Alexandra and Scott Lawson, the shop specializes in handcrafted, in-house-made bagels and deli-style sandwiches that reflect a blend of culinary experience, personal heritage, and a commitment to quality. The menu focuses on providing authentic flavors to a community with limited locally owned breakfast options, using traditional preparation methods to create products that are fresh and consistent. The shop’s environment is designed to feel welcoming and familiar, positioning it as a local gathering spot for residents seeking high-quality breakfast and lunch offerings.

In addition to operating from its main location, The Williamson County Bagel Company is expanding its reach by participating in high-traffic Central Texas farmers markets. This approach leverages the region’s vibrant farmers market and food truck culture to connect with new customers and build brand recognition. The business aims to grow its presence in the area by offering consistent, high-standard products in both its shop and at community events, appealing to customers who value fresh, locally made food and a neighborhood-focused dining experience.