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Middle River, MD

Expanding a community-focused gym model to new markets with enhanced facilities.

• Community-focused gym: FORZE XXIV Training Gym has over 11 years of success at its flagship location in Middle River, Maryland.
• Expansion plans: The company is expanding to new markets, starting with Delray Beach, Florida, to bring its results-driven model to more communities.
• Modernization efforts: Funds will be used to upgrade equipment and facilities at the original location to enhance the training environment.
• Marketing initiatives: A portion of the funds will support marketing and promotional efforts to build awareness for new locations.
• Proven training model: FORZE XXIV is known for its effective training programs and supportive environment that fosters a sense of family.

FORZE XXIV Training Gym is planning to use the funds raised to modernize and reinvest in its original Middle River location, which has been serving the community for over 11 years. The planned improvements include upgrading key equipment and replacing worn flooring to create a cleaner, more professional, and results-driven training environment. These enhancements aim to strengthen member retention while attracting new clients who value quality and performance. Additionally, the updates reflect the brands continued evolution in preparation for broader expansion.

A portion of the funding will be allocated to marketing and promotional initiatives to support entry into new markets. This will encompass targeted digital campaigns, local outreach, and branded materials to generate awareness and momentum for upcoming locations. Collectively, these investments are designed to drive membership growth, improve client loyalty, and position the FORZE XXIV brand for sustainable, multi-location success. The company is expanding its proven model into new markets, starting with Delray Beach, Florida, and aims to replicate its personalized, community-based approach one location at a time.

Company Info

FORZE XXIV Training Gym is a community-focused strength training facility offering personalized programs and high-quality equipment.

FORZE XXIV Training Gym is a community-focused strength training facility located in Middle River, Maryland. With over 11 years of experience, the gym offers a wide range of equipment and training programs tailored to individuals of all fitness levels. The gym’s open layout includes racks, rigs, specialized bars, and various machines for powerlifting, strongman, and sports-specific training. FORZE emphasizes one-on-one and small group training, fostering strong client relationships and a supportive environment.

In addition to its core offerings, FORZE XXIV provides a better living program called FORZE VITALITY, which includes nutrition counseling, meal prep, and various health services. The gym has been recognized for its community impact and training excellence, with members competing in state and national events. As FORZE expands to new locations in Delray Beach, Florida, and beyond, it remains committed to maintaining its personalized, community-based approach to fitness.