Hard Cut Vodka on StartEngine

View details of this raise on Seedstage

Encino, CA

Expanding a premium vodka brand through strategic distribution and marketing.

  • Premium Product: Hard Cut Vodka is a 90-proof spirit made from 100% American Idaho potatoes.
  • Experienced Leadership: CEO Steve Luttmann brings extensive industry experience from brands like Aviation Gin.
  • Market Expansion: The company is expanding its distribution network across the U.S. and Europe.
  • Award-Winning: Hard Cut Vodka has received multiple awards, including Double Gold at the San Francisco World Spirits Competition.
  • Strategic Partnerships: Partnerships with major retailers like BevMo and Total Wine support nationwide expansion.

Hard Cut Vodka, founded by Hollywood actor Dolph Lundgren, is expanding its reach across the United States and Europe. The company produces a 90-proof vodka distilled from 100% American Idaho potatoes, emphasizing authenticity and craftsmanship. With distribution partnerships with major retailers like BevMo and Total Wine, Hard Cut Vodka is poised to increase its presence in the premium spirits market. The company aims to leverage its unique product and strong brand identity to capture a significant share of the growing premium vodka segment.

Led by CEO Steve Luttmann, who has extensive experience in the spirits industry, Hard Cut Vodka is focusing on expanding its distribution network and increasing brand awareness. The company plans to use the funds raised to support sales expansion, marketing investment, and inventory scaling. By capitalizing on the trend towards premiumization in the vodka market, Hard Cut Vodka seeks to differentiate itself with its bold flavor profile and high-quality production methods.

Company Info

Hard Cut Vodka produces a bold 90-proof potato vodka, focusing on premium quality and unique flavor.

Hard Cut Vodka is a premium vodka brand founded by Hollywood actor Dolph Lundgren. The vodka is distilled from 100% American Idaho potatoes and is known for its bold 90-proof strength. It has received accolades such as the Double Gold Medal at the San Francisco World Spirits Competition. The brand is led by CEO Steve Luttmann, who has extensive experience in the spirits industry, and is expanding its distribution through partnerships with major retailers like BevMo and Total Wine.

The company emphasizes quality and craftsmanship, using Idaho potatoes for a richer flavor profile compared to grain-based vodkas. Hard Cut Vodka is positioned in the premium segment of the vodka market, which is experiencing growth as consumers seek higher-quality options. The brand aims to differentiate itself with its unique production process and strong brand identity, appealing to consumers looking for a bold and smooth vodka experience.

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