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Redwood City, CA

Automating real estate agent onboarding and property marketing through an integrated PropTech platform.

• Integrated Platform: Procasa offers a unified system that automates agent onboarding and property marketing.
• Market Expansion: Plans to launch two new products by 2026 to expand into transaction coordination and commercial real estate.
• Strong Initial Traction: Generated $302,000 in revenue within five months, serving over 20 brokerages.
• High-Margin SaaS Model: The company’s business model supports operational efficiency and scalability.
• Comprehensive Solutions: Procasa’s products address key challenges in real estate workflows, enhancing productivity and reducing turnover.

Procasa is an all-in-one PropTech platform that automates the onboarding of real estate agents and the marketing of properties. The company is expanding its reach in the $40 billion PropTech market, having generated $302,000 in revenue within just five months of operation. With over 20 brokerages and hundreds of real estate agents utilizing its platform, Procasa is planning to introduce two new products by 2026. These products aim to enhance transaction coordination and commercial real estate services, potentially increasing the company’s addressable market to $290 billion.

Procasa’s platform integrates four key products: Procasa OnBoard, Procasa Studio, Procasa AI Social, and Procasa Connect. These tools streamline agent onboarding, marketing material creation, social media management, and CRM functions, respectively. The company’s high-margin SaaS model supports operational efficiency and scalability, allowing brokerages and agents to adopt services as needed. Procasa’s roadmap includes further product launches designed to open new markets and deepen customer value, supporting its growth strategy in the evolving real estate technology landscape.

Company Info

Procasa provides an integrated PropTech platform that automates real estate brokerage operations, focusing on agent onboarding and property marketing.

Procasa offers an all-in-one PropTech platform designed to streamline the operations of real estate brokerages. The platform automates the onboarding process for real estate agents and enhances property marketing efforts. It integrates multiple tools into a single system, addressing common inefficiencies in the industry such as fragmented workflows and data silos. Procasa’s suite of products includes solutions for agent onboarding, marketing material creation, social media management, and CRM integration, all tailored specifically for real estate professionals.

The company aims to expand its offerings by 2026 with new products targeting transaction coordination and property management, thereby increasing its market reach. Procasa’s approach is built on the extensive industry experience of its leadership team, which includes expertise in real estate operations, SaaS development, and technology commercialization. This positions Procasa to effectively serve the growing needs of the PropTech market, which is projected to expand significantly in the coming years.