Stoik Innovations on Vicinity

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Chicago, IL

Developing a versatile, portable fitness platform for comprehensive workouts.

  • Innovative Fitness Solution: Stoik Innovations offers the KORBOARD, a portable training platform for over 100 exercises.
  • Strong Market Traction: Since March 2023, Stoik has sold over 1,400 units and generated $750K in revenue.
  • Experienced Leadership: Led by Ross Epstein and Charles Davidson, combining engineering and strategic expertise.
  • Scalable Business Model: Stoik targets 700 monthly board sales, aiming for $4 million in annual revenue.
  • In-House Manufacturing: Products are manufactured in Winston-Salem, NC, supporting local jobs and quality control.

Stoik Innovations is expanding its operations to enhance production capacity and broaden market reach. The company is known for its flagship product, the KORBOARD, a patented, portable training platform that enables over 100 bodyweight and resistance exercises. This versatile fitness solution caters to a wide range of users, offering a space-efficient alternative to conventional home gym equipment. Stoik has achieved significant market traction since its first sales in March 2023, selling over 1,400 units and generating more than $750,000 in revenue. The company has also built a community of over 50,000 followers, gaining organic endorsements from high-profile athletes.

Stoik manufactures its products in-house at its Winston-Salem, North Carolina facility, allowing for direct oversight of quality and cost management while supporting local job creation. The company maintains strong gross margins, averaging over 50% on boards and up to 91% on accessories. Stoik’s growth strategy includes scaling production to reach a target of 700 board sales per month, which would generate over $4 million in annual revenue. The company plans to invest in high-volume inventory purchases, raw material procurement, and expanded digital marketing initiatives to support this growth. Stoik aims to establish itself as a premium fitness brand with a reputation for innovation and durability.

Company Info

Stoik Innovations designs and manufactures the KORBOARD, a portable training platform for versatile fitness exercises.

Stoik Innovations is a fitness consumer company based in North Carolina, specializing in the design and manufacture of innovative fitness equipment. Their flagship product, the KORBOARD, is a patented, portable training platform that allows users to perform over 100 bodyweight and resistance exercises. This product is designed to offer a versatile and space-efficient solution for comprehensive workouts, catering to a wide range of fitness enthusiasts. Stoik has achieved significant market traction since its first sale in March 2023, with over 1,400 units sold and more than $750,000 in revenue.

The company operates a direct-to-consumer model, maintaining strong gross margins across its product line. Manufacturing is conducted in-house at their facility in Winston-Salem, North Carolina, allowing Stoik to ensure product quality and support local job creation. With a growing community of over 50,000 followers and endorsements from high-profile athletes, Stoik is well-positioned for scalable growth, focusing on expanding production capacity and broadening market reach.

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