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Miami, FL
Introducing a culturally inspired crispy chip to the U.S. snack market.
- Retail Expansion: NAMS Wonton Crisps has commitments from 50 independent New York stores, with plans to expand to 150 doors.
- Market Opportunity: The product targets the $30 billion U.S. salty snack market, focusing on adventurous snack options.
- Unique Product: The crisps offer a clean-label, culturally inspired alternative to traditional chips.
- Experienced Team: The sales team has launched over 30 brands and opened 10,000+ doors in the competitive Northeast market.
- Growth Strategy: Plans to reach 4,000 doors and $10 million in sales within five years through retail and direct-to-consumer channels.
NAMS Wonton Crisps is expanding its presence in the U.S. snack market by introducing a unique product that reimagines traditional wontons into a crispy, versatile chip. The company has secured partnerships with a high-capacity co-packer and has verbal commitments from 50 independent stores in New York, with plans to expand to 150 doors. The product is designed to cater to the growing demand for adventurous and culturally inspired snacks, particularly among millennial and Gen Z consumers.
The global salty snacks market is valued at $250 billion, with chips representing a significant portion. NAMS Wonton Crisps aims to capture a share of this market by offering a clean-label, better-dipping chip that stands out from existing products. The company plans to reach 4,000 doors within five years, projecting $10 million in sales. Their go-to-market strategy includes retail and direct-to-consumer channels, with a focus on building an engaged online community. The experienced sales team and advisors bring extensive CPG experience, positioning NAMS Wonton Crisps for growth in a competitive landscape.
Company Info
NAMS Wonton Crisps offers a unique, culturally inspired crispy chip designed for both dipping and snacking.
NAMS Wonton Crisps is a snack company based in New York, specializing in creating a unique, crispy chip inspired by traditional Chinese wontons. The company aims to fill a gap in the U.S. salty snack market by offering a clean-label, versatile chip that caters to consumers seeking adventurous and globally inspired snack options. With a focus on quality and cultural relevance, NAMS Wonton Crisps differentiates itself from existing wonton strip products by providing a seasoned, standalone snack designed for both dipping and snacking.
The company has secured partnerships with independent retailers and a high-capacity co-packer, projecting 50% gross margins at launch. Their go-to-market strategy includes retail distribution and direct-to-consumer sales, aiming to reach 300 stores within the first year. NAMS Wonton Crisps targets millennial and Gen Z consumers who are driving the demand for bold, global snack options, with plans to expand regionally and nationally over the next few years.




