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San Antonio, TX
Expanding global handmade commerce through scalable technology and artisan empowerment.
- Global Handmade Commerce: NOVICA aims to lead in the global handmade commerce industry with its mission-driven platform.
- Handmade.com Division: Handmade.com introduces a self-service interface and AI-assisted onboarding for artisans.
- Artisan Empowerment: The platform supports economic empowerment and cultural preservation for artisans worldwide.
- Scalable Marketplace: Combines NOVICA’s retail model with Handmade.com’s scalable marketplace to meet growing demand.
- AI and Technology: Utilizes AI-powered tools and automatic language translation to lower entry barriers for artisans.
NOVICA is expanding its mission-driven platform in the global handmade commerce industry through its new division, Handmade.com. This division introduces a self-service interface for artisans, AI-assisted onboarding, and a capital-light model designed for global scalability. The platform aims to onboard millions of makers and products worldwide, enhancing access to global commerce for artisans. NOVICA has already delivered over $142 million directly to artisans, demonstrating its commitment to supporting creator livelihoods and economic empowerment.
Handmade.com builds on NOVICA’s established infrastructure, including global logistics and regional Artisan Empowerment Hubs. These hubs provide support for artisans in underserved communities, helping them overcome barriers such as language, technology access, and complex onboarding requirements. The platform’s AI-powered tools and automatic language translation are designed to lower entry barriers for artisans, enabling them to manage their own storefronts and reach a global audience. By combining NOVICA’s curated retail model with Handmade.com’s scalable marketplace, the company aims to serve the growing demand for authentic, ethically sourced handmade products, while supporting cultural preservation and long-term income growth for makers worldwide.
Company Info
NOVICA connects artisans with global consumers through a transparent platform, while Handmade.com expands access with self-service tools.
NOVICA is a company focused on connecting artisans directly with global consumers, bypassing traditional middlemen. It operates a platform that allows artisans to set their own prices and maintain transparency throughout the sales process. NOVICA has established regional Artisan Empowerment Hubs to support artisans with onboarding, product photography, and logistics, enabling them to reach a worldwide audience. The company has delivered over $142 million directly to artisans, supporting economic empowerment and cultural preservation.
Handmade.com, a division of NOVICA, extends this mission by providing a self-service marketplace for artisans. It offers AI-assisted tools for product listing and automatic language translation to facilitate global commerce. Handmade.com aims to lower entry barriers for artisans, allowing them to manage their own storefronts and reach customers worldwide. Together, NOVICA and Handmade.com combine operational depth and digital reach to serve the global handmade community, promoting transparency, fairness, and authenticity.





