View details of this raise on Seedstage

Gainesville, FL

Expanding solar infrastructure paired with real-time monitoring and automated energy optimization for commercial facilities.

• Solar capacity expansion: Additional photovoltaic arrays and inverters are installed to grow the company-managed solar portfolio for commercial clients.
• Real-time energy telemetry: A proprietary platform captures near real-time generation and consumption signals to support performance tracking and operational transparency.
• Automated load shifting: Optimization algorithms coordinate electrical demand with peak solar production to improve the efficiency of each installation.
• Energy as a trackable digital asset: Secure digital recording supports auditability of energy activity across monitored systems.
• Institutional ecosystem validation: Startup approval from the University of Florida ecosystem helped validate the operating concept and technology approach.

Martinson Machine is raising support to purchase and install additional solar power arrays for commercial clients in its active pipeline. The plan prioritizes procurement of photovoltaic panels and high-efficiency inverters, followed by integration into existing solar infrastructure already managed for dedicated customers. This expansion increases the amount of generated electricity and the scope of systems under active operational control, enabling continued deployment of long-term energy generation projects paired with performance tracking.

The company combines renewable infrastructure with a proprietary real-time energy tracking platform that uses telemetry to monitor energy generation and consumption. Data-driven insights are produced for system performance and operational visibility, while energy optimization algorithms coordinate heavy electrical demand with periods of peak solar output. This automated load-shifting approach is designed to improve utilization of installed solar assets and reduce reliance on the traditional grid. Martinson Machine also emphasizes auditability through secure digital recording of energy activity, treating energy as a measurable, trackable digital resource. The business model is supported by long-term Power Purchase Agreements that align operational responsibilities around installed generation. Institutional validation includes startup approval from the University of Florida ecosystem, reflecting early vetting of the technology and operating concept.

Company Info

Martinson Machine delivers PPA-backed solar infrastructure and pairs it with real-time telemetry and automated load-shifting software for commercial energy optimization.

Martinson Machine provides energy management and monitoring services by deploying high-efficiency solar infrastructure for commercial and industrial clients. Through an Energy as a Service model supported by long-term Power Purchase Agreements, the company finances, installs, and maintains industrial-grade solar arrays while delivering electricity to clients over multi-year contract terms.

The company combines physical generation assets with a proprietary software platform that collects real-time telemetry from inverters and meters. This platform tracks energy generation and consumption, supports performance auditing, and uses energy optimization algorithms to synchronize heavy electrical demand with peak solar production. The result is automated load-shifting that improves operational efficiency and reduces reliance on the traditional grid, while maintaining data integrity through secure ledger-based records.